Instore - July 2018 - 29
CATEGORY SPOTLIGHT
Pizza ingredients
R&D
New trends in blueberries
INSIGHT INSIDER
Walker's Fresh Foods
by Andy Nelson
A
s in so many industries, the refrigerated
deli salad business has seen its ranks
thinned by the forces of consolidation - national players getting bigger by buying local
and regional suppliers.
But there are many virtues to remaining local/regional and relatively small, and one
company that hasn't been swept up in the
consolidation wave, North Kansas City, Missouri-based Walker's Fresh Foods, is thriving in the space. And, after a history devoted
primarily to foodservice (the company is
still about 75 percent foodservice, 25 percent retail), Walker's is making big investments in its retail game.
Through its partnership with Kansas City,
Kansas-based Associated Wholesale Grocers, Walker's has successfully slotted its
Walker's branded salads in several Kansas
City area chain and independent retailers
and looks to expand.
"We build to order, not to inventory.
Our orders are built, shipped and
on distributors' shelves in days."
MIKE STINSON, WALKER'S FRESH FOODS
New packaging and artwork has helped raise
Walker's brand presence. Photo: Walker's Fresh Foods
"We've seen a nice uptick in retail," says
Mike Stinson, Walker's president and CEO.
"We rebranded several years ago, redesigned our packaging and hired a regional
sales manager who's focused on retail. I
think we're in a position to be very scalable
in an industry that's looking for solutions."
Equipment
Slicers;
Getting by with less space
A family potato salad recipe got
Walker's up and running. Nowadays,
the company offers a wide variety
of vegetable, pasta and protein
salads as well as dips and spreads and
desserts. Some fan favorites include:
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Original Potato Salad
Homestyle Creamy Cole Slaw
BBQ Baked Beans
Four Bean Salad
Elbow Macaroni Salad
Italian Jumbo Shell Pasta
Tri Color Pasta
Southwest Chipotle Pasta
Fat Free Lemon Pepper
Bowtie Pasta
Sour Cream & Cheddar
Penne Pasta Salad
Tuna Salad
Egg Salad
Ham Salad
Deviled Egg Potato Salad
Ranch Style Dip
Spinach/Artichoke Dip
Chili Con Queso Dip
Hummus
Ambrosia Fruit Delite
Chocolate Mousse
Cranberry Pecan Nut
Pineapple Walnut Supreme
Pistachio Mousse
commissary INSIDER * JULY 2018 * 29
Table of Contents for the Digital Edition of Instore - July 2018
Instore - July 2018
Editor's Note - Jack be nimble
CONTENTS
News - NEED TO KNOW
Spotlight - BY THE NUMBERS: Specialty cheese
Specialty Insights - CONSIDER: Marketing to kids
Cover story - Reasor's rolls with the changes
Feature - Foodservice, meet retail
Commissary Insider
INSIGHT INSIDER - Walker’s Fresh Foods
CATEGORY SPOTLIGHT - Pizza ingredients
R&D - New trends in blueberries
EQUIPMENT - Slicers
EQUIPMENT - Getting by with less space
Merchandising - ON DISPLAY: Dessert cakes
Equipment & Packaging - LATEST INNOVATION: Mixers
Product Trends - FIRST TO MARKET
Product Showcase
Instore - July 2018 - Instore - July 2018
Instore - July 2018 - Instore - July 2018
Instore - July 2018 - 2
Instore - July 2018 - Editor's Note - Jack be nimble
Instore - July 2018 - 4
Instore - July 2018 - 5
Instore - July 2018 - CONTENTS
Instore - July 2018 - 7
Instore - July 2018 - News - NEED TO KNOW
Instore - July 2018 - 9
Instore - July 2018 - Spotlight - BY THE NUMBERS: Specialty cheese
Instore - July 2018 - 11
Instore - July 2018 - Specialty Insights - CONSIDER: Marketing to kids
Instore - July 2018 - 13
Instore - July 2018 - 14
Instore - July 2018 - 15
Instore - July 2018 - Cover story - Reasor's rolls with the changes
Instore - July 2018 - 17
Instore - July 2018 - 18
Instore - July 2018 - 19
Instore - July 2018 - 20
Instore - July 2018 - 21
Instore - July 2018 - Feature - Foodservice, meet retail
Instore - July 2018 - 23
Instore - July 2018 - 24
Instore - July 2018 - 25
Instore - July 2018 - 26
Instore - July 2018 - 27
Instore - July 2018 - 28
Instore - July 2018 - INSIGHT INSIDER - Walker’s Fresh Foods
Instore - July 2018 - 30
Instore - July 2018 - 31
Instore - July 2018 - 32
Instore - July 2018 - 33
Instore - July 2018 - 34
Instore - July 2018 - 35
Instore - July 2018 - CATEGORY SPOTLIGHT - Pizza ingredients
Instore - July 2018 - 37
Instore - July 2018 - 38
Instore - July 2018 - 39
Instore - July 2018 - R&D - New trends in blueberries
Instore - July 2018 - 41
Instore - July 2018 - EQUIPMENT - Slicers
Instore - July 2018 - 43
Instore - July 2018 - 44
Instore - July 2018 - 45
Instore - July 2018 - EQUIPMENT - Getting by with less space
Instore - July 2018 - 47
Instore - July 2018 - 48
Instore - July 2018 - 49
Instore - July 2018 - Merchandising - ON DISPLAY: Dessert cakes
Instore - July 2018 - 51
Instore - July 2018 - 52
Instore - July 2018 - 53
Instore - July 2018 - Equipment & Packaging - LATEST INNOVATION: Mixers
Instore - July 2018 - 55
Instore - July 2018 - Product Trends - FIRST TO MARKET
Instore - July 2018 - Product Showcase
Instore - July 2018 - 58
Instore - July 2018 - 59
Instore - July 2018 - 60
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